Podcast Episode 9

Got Sofrito for Your Soul?!

More Than Rice and Beans

Episode Description

Season 3

George Torres is the guy who knows everyone. He’s a master at connecting people, sharing stories, and building community in digital spaces.

On this final episode of season 3, Tania and Miguel chat with the award-winning Sofrito for Your Soul founder about the importance of storytelling, how to connect with your culture and traditions in modern ways, the changes and challenges brought by social media, and of course, food!

SHOW NOTES

Season 3 | Episode 9

More Than Rice and Beans Podcast®

 Got Sofrito for Your Soul?! Meet George Torres

Episode Description:

George Torres is the guy who knows everyone. He’s a master at connecting people, sharing stories, and building community in digital spaces. On this final episode of season 3, Tania and Miguel chat with the award-winning Sofrito for Your Soul founder about the importance of storytelling, how to connect with your culture and traditions in modern ways, the changes and challenges brought by social media, and of course, food!

Highlights:

Miguel and Tania are joined by community builder, storyteller, and Latinx media mogul George Torres.

  • A look at the birth of Sofrito for Your Soul and a reflection on the website’s growth over the past quarter century.
  • George shares how a hate crime changed his outlook on the significance of culture and connections.
  • Tania and George reminisce about the early days of Coqui the Chef, complete with mascot costume and puppet!
  • A discussion about how the stories we share about and around food enrich our connections.
  • George shares the Latinx people, stories, and content we should all be following right now.
  • Advice on building community online and in “real life,” navigating burnout from advocacy and activism, and applying your energy effectively and meaningfully.

About the guest:

George Torres, also known as the Urban Jibaro, is an industry-leading Latino storyteller, connector, community builder, and talent manager in Latinx media. He’s the creator of Sofrito For your Soul, a Latino storytelling website that celebrates the community’s history and adds context to our legacy, and Sofrito Media Group. This multi-media company produces and manages branded projects appealing to Latinx audiences. In 2022, Torres joined Talento United as a Partner, where he creates content for brands from financing to grooming. He’s also a long-time friend of Coqui the Chef, an avid traveler, an engaging public speaker, and a tireless advocate for community building.

Links:

Episode 8 Glossary:

  • Sancocho: Puerto Rican beef stew, also known as sancocho is a blend of tender beef, soft root vegetables, and bold flavorful broth!
  • Sofrito: Spanish sauce that consists of tomatoes, onions, garlic, herbs, and peppers. Sofrito, which means “to lightly fry,” forms the aromatic flavor base for a range of Spanish recipes.
  • Patacones sandwiches: a sandwich with tostones instead of bread.
  • Jibarito Sandwiches: an authentic Puerto Rican sandwich made from flattened, fried green plantains instead of bread. This version uses flank steak and is complemented by Swiss cheese, tomato, onion, and a garlic-flavored mayonnaise

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